Crown Jewelers has been a vital part of Historic Downtown Staunton since its opening in 1960. Carl Durham opened the business after working for other jewelers in Staunton. The Harmans bought the store from him in the early 1980’s. They renovated and updated the interior and continued to focus on customer service and commitment to excellence. The former owners are remembered as great merchants of downtown Staunton. Dana Flanders bought Crown Jewelers on April Fool’s Day 1997, and she has enjoyed everyday as she sells the very finest jewelry and gifts to the people of Staunton, Virginia and beyond.


As a small independently owned jewelry store we will work hard to help you find whatever you are looking for in jewelry and gifts. The staff here loves showing jewelry, and browsing is encouraged. We welcome you to come visit us and see Crown Jewelers… where everything sparkles!